NEW ONLINE AUCTION SERVICE

TO BE FEATURED IN MARCH 12 SEMINAR

Reynoldsburg, Ohio, January 27, 2011—The marketing reach and convenience of JerseyBid.com, a new real-time online auction service from Jersey Marketing Service, will be the focus of the winter USJersey seminar, March 12 in Columbus, Ohio.

Dan Bauer, manager of Jersey Marketing Service, will present the easy-to-manage listing and bidding features designed to make selling and buying Jerseys more efficient and cost-effective. Joining him for the seminar will be Neal Smith, executive secretary and CEO of the American Jersey Cattle Association and National All-Jersey Inc., and Mark Chamberlain, manager of AJCA IT Services.

The program, also to be broadcast as a live webinar, begins at 4:00 p.m. on Saturday, March 12 at the Concourse Hotel and Conference Center in Columbus, Ohio. It is being held in conjunction with the winter meetings of the directors of the American Jersey Cattle Association and National All-Jersey Inc., and the 2011 planning meetings for The All American Jersey Shows & Sales..

A networking reception follows the seminar. The Concourse Hotel is located at 4300 International Gateway, on the grounds of Port Columbus International Airport in Columbus, Ohio. For webinar registration, send email to info@usjersey..com before March 10.

Jersey Marketing Service policies are set by a Board of Directors representing the 1,000 producer-members of National All-Jersey Inc. and more than 2,300 members of the American Jersey Cattle Association. The schedule of sales for the first half of 2011, plus averages of all 2010 public auction sales, is posted on the JMS web site at jms.usjersey.com/calendar.htm.

The American Jersey Cattle Association, organized in 1868, compiles and maintains animal identification and performance data on Jersey cattle and provides services that support genetic improvement and greater profitability through increasing the value of and demand for Registered Jersey™ cattle and genetics, and Jersey milk and milk products. For more information on USJersey program and services, call 614/861-3636 or visit the web site at www.USJersey.com.

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